by Jasper Banse in Unkategorisiert
How companies are using trade fairs to increase their sales
Do you find it difficult to reach new customers? Or to get customers to visit
your showroom? Keep reading to find out how trade fairs could help you.
They will come to you
Change it up and let the customers come to you. Save yourself the time and
costs of visiting all these customers and meet up with them at a trade fair. You
have the benefit of talking face-to- face and showing off your products. This
makes a trade fair an effective way to increase your sales.
Buyers go to a trade fair with the exact goal of buying their products on the
spot. A completely different approach, than when you go visit them. Research
by Eurotrade Fair, an international trade fair for FMCG, shows that 85% of
the visitors are authorised to make purchasing decisions and place direct
orders. This increases your chances of getting an order right at the fair and
increasing your sales.
Maintaining relationships with your customers and meet new
At a fair you get the opportunity to invite and meet with your current
customers. In a time where most business is done by phone or email, you
would almost forget how important it is to meet your customers in person. It
also gives you the chance to meet with potential or new customers, without
having to do the research and cold acquisition.
A good example of a trade fair providing all of the above is the Eurotrade Fair.
An international trade fair for stocklots of FMCG in Eindhoven, The
Netherlands. At this fair companies from over 10 different countries present
their products to buyers from over 40 different countries. Every show is
characterized by personal contact in an open atmosphere, which results in
new contacts and direct orders for its exhibitors.
Curious what they can do for your business? Get in touch with them now or
find more information here.
T +31-58- 2030030
Try & Win | Audi S8, iPad, Fitbit and more
Visit Eurotrade Fair Eindhoven on day 2 (June 15th) and get a free key at the entrance. From 2PM you can try if your key fits one the 9 lockers!
What can you win?
- Drive an Audi S8 Plus for one weekend!
- An iPad
- A Fitbit
- Travel cheque (€250,-)
- And more
Get your free ticket for Eurotrade Fair Eindhoven now:Read more
Brexit doesn’t mean exit!
Last week a referendum was held to decide whether the UK should leave or remain in the European Union. The people of the United Kingdom, more than 30 million, have voted on this matter.
People who voted for Brexit won by 52% to 48%. UK will leave the European Union but, Brexit means no exit for Eurotrade Fair. Eurotrade Fair will certainly not leave the UK!
Eurotrade Fair is very internationally oriented and is always seeking new markets, opportunities and challenges to expand its network. Concrete plans now exist to expand to more locations in Europe.
One thing is certain, the UK remains part of the EUrotrade Fairs!
Eurotrade Fair Manchester – 26 & 27 October
What to expect
▪ Europe’s biggest and leading stocklots wholesalers
▪ Extensive, varied and constantly changing stocklots
▪ The stock on offer is available for direct sale at rock-bottom prices
▪ An ideal opportunity for expanding your network
▪ Branded goods